Wednesday, March 24, 2010

TABLOID JOURNALISM

Tabloid- The term has been borrowed from compressed drugs, i.e. medicine in tablet form.

A tabloid is an industry term for a smaller newspapers format per spread; to a weekly or semi- weekly alternative newspapers that focuses on local news- stories and entertainment, often distributed free of charge; or a newspaper that tends to sensationalize and emphasize or exaggerate sensational crime stories, gossip columns repeating scandals, deep- personal matters of celebrities and sports stars and even other so called ' junk- food news'.

Tabloid newspaper format is particularly popular in the UK where its page dimension are around 17 by 11 inches. These newspapers are of 5 columns.

Tabloid papers basically carry "look at" materials- many pictures and other illustrations like big bold headlines and mostly it displays advertisements with pictures and big headlines.
"Its quick reading material."

In tabloid journalism, sensationalism is used as a device to capture readers' attention and tries to captivate or persuade the masses with their colors and headlines about wonderful, amazing, shocking news/ stories.
Eg. Death of Princess Diana, OJ Simson Trial.

Today, tabloid journalism is not confined to newspaper or magazines we even have tabloid television and even internet tabloids.

Some national and international tabloid newspapers: Saptahik, Jana Disha, Naya Patrika, The Sun, Times of India etc.

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